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Identity Designed : The Definitive Guide to Visual Branding

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Preces apraksts: Identity Designed : The Definitive Guide to Visual Branding

Ideal for students of design, independent designers, and entrepreneurs who want to expand their understanding of effective design in business, Identity Designed is the definitive guide to visual branding.



Written by best-selling writer and renowned designer David Airey, Identity Designed formalizes the process and the benefits of brand identity design and includes a substantial collection of high-caliber projects from a variety of the world’s most talented design studios.



You’ll see the history and importance of branding, a contemporary assessment of best practices, and how there’s always more than one way to exceed client expectations. You’ll also learn a range of methods for conducting research, defining strategy, generating ideas, developing touchpoints, implementing style guides, and futureproofing your designs. Each identity case study is followed by a recap of key points.



The book includes projects by Lantern, Base, Pharus, OCD, Rice Creative, Foreign Policy, Underline Studio, Fedoriv, Freytag Anderson, Bedow, Robot Food, Together Design, Believe in, Jack Renwick Studio, ico Design, and Lundgren+Lindqvist.



Identity Designed is a must-have, not only for designers, but also for entrepreneurs who want to improve their work with a greater understanding of how good design is good business.

Produktu attēliem ir ilustratīva nozīme un tie ir kā piemēri. Krāsas, piezīmes, parametri, izmēri, izmēri, funkcijas, un/vai jebkuras citas oriģinālo izstrādājumu īpašības var atšķirties no to faktiskā izskata, tāpēc, lūdzu, skatiet produkta specifikācijās norādīto produkta aprakstu. Ja Jums ir kādi jautājumi, mēs vienmēr gaidām Jūsu zvanu +371 25220220 vai sazinieties pa e-pastu: palidziba@220.lv.

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Preces ID: 7336144
Kategorija: Grāmatas svešvalodās
Preces svars ar iepakojumu: 0.5 kg
Tips: Daiļliteratūra
Autors: David Airey
Izdevniecība: Rockport Publishers Inc.
Izdošanas valoda: Angļu valoda
Grāmatas vāku tips: Mīkstie vāki
Lapaspušu skaits: 288
Izdošanas gads: 2019
Formāts: Tradicionālā grāmata

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